A visual communication project focused on raising awareness about road safety. The poster highlights the importance of wearing a seat belt and the role it plays in protecting lives.
The design uses strong contrast, direct messaging, and a minimal composition to deliver a clear and memorable statement. By combining bold typography with a focused visual element, the poster aims to quickly capture attention and communicate its message in a simple and impactful way.
The overall approach emphasizes clarity and urgency — encouraging viewers to reconsider their habits and prioritize safety while driving.